Red Velvet—
done properly.
We’re all about bold flavors, real ingredients, and desserts that hit just right. Our specialty? Red Velvet—done properly. No dry sponge, no tasteless fluff—just rich, velvety goodness that actually delivers.
We serve up unapologetically good cake, cookies, cinnamon rolls, ...
No tralala, no fuss, just pure dessert bliss.
Inspired by NYC’s bold flavors and Belgium’s love for quality, we do things differently: no over-the-top decorations, no fake perfection, just real, ridiculously good bakes. Good cake. Good cookies. Good vibes—always.
Who We Are
(And Who We’re Not)
It didn’t start with passion. It started with frustration—a deep, soul-crushing frustration.
Every bakery, every café, every event… the same desserts. Maybe good, maybe not, but always boring AF.
Sure, things have evolved (for sure, for sure, for sure), but I still couldn’t find the flavors I craved. Where was the red velvet cake that made me go “Mmmhhh” with every bite?
After tasting mind-blowing cakes, cookies, and cinnamon rolls on U.S. road trips and realizing Belgium had none of it... I had two choices: keep complaining or start baking. So I did. The seed of Naked Cakes was born.
No over-the-top decorations. No dry, lifeless sponge. No drowning in frosting. Just big, bold, American-inspired flavors made for people who care about taste & texture.
❌ Same-old, seen-it-a-million-times desserts. Predictable isn’t our thing.
❌ Fondant-covered sugar sculptures. We bake, we don’t sculpt.
❌ Decorations overload. If the cake isn’t good on its own, it’s not good enough.
❌ Custom everything. We do what we do best—no “but can you make it in the shape of my dog?” requests.
❌ Playing it safe. Our flavors are bold, our cookies are chunky, and our vibe is anything but basic.
The Good Stuff
We’re not a bakery.
We’re a dessert vibe with main character energy.
![NY Cookies [Chocolate Chip]_edited](https://static.wixstatic.com/media/b6ff09_3a39af75e54b42c2b841bf57c2b4685a~mv2.jpg/v1/fill/w_980,h_915,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/b6ff09_3a39af75e54b42c2b841bf57c2b4685a~mv2.jpg)
